The arrival of those fashions is especially important for the Center East, the place the X fashions make up virtually 60 p.c of all BMW gross sales, and the M fashions are extraordinarily well-liked with the excessive variety of driving lovers within the UAE and wider area.
Different spotlight fashions on the stand embrace the BMW i3s, the BMW X1 25i M Sport and the MINI John Cooper Works GP Idea.
Johannes Seibert, Managing Director BMW Group Center East stated: “The Dubai International Motor Show is for us the ideal platform to present our latest products and innovations. This year’s highlights are the eagerly awaited all-new BMW X3, one of our most-sold models in this region, and the iconic new BMW M5 with 600 hp and 750 nm torque. The presentation of the BMW Concept X7 iPerformance is extremely exciting for this market as it was conceived with the desires and requirements of our Middle Eastern customers in mind. BMW Group is a leader in innovation and design, and our stand is a reflection of this.”
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